On Wednesday, May 7th 2025, the Cultural and Media Studies Program held an interesting workshop entitled “Not All Meanings Are Created Equal: Narrative Techniques in Moving Image” in Conference Room A, 5th Floor, Unit I Building, Graduate School. The event took place from 10:00 to 15:00 and was attended by approximately 60 enthusiastic participants to explore the intricacies of visual storytelling.
The first session of the workshop focused on the essential elements of narrative, including character and development. Participants were introduced to various forms of narrative found in moving images, such as movies and commercials. The session was designed to encourage active participation, allowing participants to engage in discussions about the presented material.
Professor Eva Warth from Germany was the workshop’s keynote speaker. Her expertise in narrative techniques provided valuable insights of story construction and perception in visual media. She emphasized that narrative is not just about content, but also about audience presentation and interpretation.
In the second session, Professor Eva invited participants to analyze several advertisements and movie trailers. This interactive approach not only made the session more dynamic but also allowed participants to apply theoretical concepts to real-world examples. The discussions that ensued were lively, with participants sharing their perspectives and interpretations.
Rizky Indra Dewangga, as the event liaison officer and participant, expressed his satisfaction with the workshop. He noted the enthusiasm of the participants and highlighted the uniqueness of the event. “I hope we can organize more events like this in the future,” he said. He also added that, “the way Professor Eva approached the problem was unique; she used classical theory to analyze various questions.”
The workshop aimed to address the broader theme of income equality by exploring how narratives in visual media can influence people’s perceptions and attitudes. By understanding the power of storytelling, participants were encouraged to consider how narratives can reinforce or challenge existing inequalities. As the day progressed, the atmosphere remained upbeat, with participants actively engaging in discussions and sharing insights. This collaborative environment created a sense of community among participants, who were united by their interest in culture and media studies.
Author : Khoirul Mujazanah